Guide · Agencies

Lead generation for agencies

Small agencies rarely lose deals because of the work — they lose them because the pipeline is empty. This is a repeatable weekly lead generation process built on industry-and-location search.

Pick one vertical and one metro per sprint

Running the same offer against the same industry in one metro compounds: your script sharpens, your examples become relevant, and word travels inside tight local networks.

Build the list at the start of the week

Run searches for your chosen industry across the cities in your metro. Siteless de-duplicates against leads you already saved, so a second search adds new businesses rather than repeats.

Split the list by need

  • No website — the clearest pitch for a first build.
  • Basic listing only — a social page or auto-generated listing; pitch an owned site they control.
  • Has a site — better suited to a redesign, SEO or ads conversation.

Work the list with scripts and a pipeline

Generate an AI cold-call script per lead so whoever is dialling opens the same way, then track each lead from Not contacted through to Booked. Everyone on the team can see what has been touched.

Report on what actually moved

Because every lead carries its search origin — industry, city and date — you can tell which vertical and which city produce booked calls, and put next week's effort there.

Frequently asked questions

How can Siteless help with lead generation?

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It handles discovery and qualification: search local businesses by industry and location, see which have no real website, save them as prospects, generate cold-call scripts, and track outreach status in one place.

Can a whole team use it?

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Each account has its own saved leads and pipeline. Paid plans raise search and saved-lead limits as your list grows.

Can I export leads?

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Yes, CSV export is included on paid plans, so lists can move into whatever CRM or dialler your agency already uses.

Keep reading

Find your first prospects in about a minute

Pick a city, pick an industry, and Siteless returns real local businesses — with the no-website ones flagged. Free plan, no card.